Photo Friday: Philly's Fearless Superhero

Health insurance for your lifestyle.

That's the message in a campaign from Independence Blue Cross, called "Live Fearless." 

Billboards in the campaign each depict a lifestyle moment showing people living life to the fullest.

I especially liked this "Fearless Superhero," watching down over Philadelphians at the corner of Market and 22nd streets.

 Shot at the corner of Market and 22nd Streets in Philadelphia, September 3, 2013.

Shot at the corner of Market and 22nd Streets in Philadelphia, September 3, 2013.