108 + 225,001 = 1 cricket-crazy film

Here's a very cool and captivating crowd-sourced video from Nike that captures the worldwide craziness that is cricket.

Agency JWT invited 108 photographers to snap pre-determined shots on "playgrounds" in cricket-crazy locales around India. The result was a pool of 225,001 images, of which 1,440 images were used in the final piece.

Makes you maybe even want to go watch a test match.

In a country of a billion, A young cricketer in India never looks at a lack of space as a problem. He looks at it as an opportunity. An opportunity to hit the ground harder, to run faster, to jump higher and stand taller.

Source: John Nack blog.